Tuesday, 7 September 2010

Target Audience Questions - Blues Rock

What genre does you're song fall into ?

Blues Rock - Blues rock became recognized as a genre in the late 60's and was brought to recognition by artists such as Lonnie Mack, Canned Heat, Eric Clapton and many more.
Blues Rock can be identified with bluesy improvisation, the 12-bar blues and the attention is mainly focused on the electric guitar player which is visible in my chosen song in which the guitarist has many solos to catch the listeners attention.
Artists such as Eric Clapton and Jimi Hendrix left a lasting influence on blues-rock with their groups such as The Jimmy Hendrix Experience and Cream and their extensive solo careers introduced blues rock to the mainstream audience. After that artists such as The Doors and Janis Joplin continued the trend of blues-rock dominating the mainstream in the 1960's and 70's.
The Jimi Hendrix Experience - Originators of Blues Rock

Cream - Originators of Blues Rock


After the time of many revolutionary artists in the genre blues-rock took a dip in its listeners and popularity as of many listeners inspired by blues-rock tending to make more Hard Rock such as Aerosmith and AC/DC which shifted much of the publics attention towards heavy rock bands. But in the Late 1990's and 2000's blues-rock had a re-birth into the mainstream as of artists such as The Black Keys, White Stripes, Jeff Healey, Them Crooked Vultures e.t.c
The Black Keys - Modern Blues Rock


Who typically buys this genre? How do you know?

Most of blues rock nowadays from the U.S and has little influence from the U.K and this conotates that most blues-rock fans are from the U.S.
http://en.wikipedia.org/wiki/List_of_blues-rock_performers - as you can see here most of the blues-rock performers from the 1990's and the 2000's are from the u.s which conotates that most of their fans must reside in U.S.

What age?

18-40 - Youtube Video Comments.
To find out the what age typically listens to this genre i visited the users youtube channels who commented on the videos below to find what age typically and the ages varied from 18-40 and this conotates that blues-rock is a highly accessible genre and that the target audience is widespread therefore there will have to be more variety in my music video to appeal all ages.

The Black Keys - The Breaks - Link: http://www.youtube.com/watch?v=wIsU3dNfesg
Radio Moskow - Broke Down - Link: http://www.youtube.com/watch?v=pFhoEA6w5MQ - Chosen song.

What are the likes/dislikes of you're target audience? How are these reflected in other music videos from your chosen genre?

Dislikes : Pop, Mainstream Music, R'n'B. - Link: http://www.youtube.com/watch?v=wIsU3dNfesg - Comments
Likes: Gritty feel, Lyrics: Misery, Oppression, Raunchy,Love lost. - Performance/Narrative video's, Gritty guitar solos.

How do the song's lyrics meet the needs and desires of your target audience?

Lyrics have a reference to Love Lost and are raunchy which appeals to blues' target audience.

How would a concept/narrative/performance video meet the needs of the target audience ?

Song has a gritty feel to it and has long gritty guitar solos. Lead singer has a gritty voice.


Chosen Song : Radio Moskow - Broke Down


Pros-Cons of chosen song

Pros
- Lead singer has a gritty-raw voice which fits the norm of Blues/Rock
- Reminiscent of the sound of revolutionary bands in the blues-rock genre - Jimi Hendrix, Cream, Black Sabbath.
- The Band have the gritty look much like Blues-rock bands from the 60's which appeals to all the hardcore blues fans.



Cons
- The Song is quite long
- Lyrics are quite repetitive
- Very fast paced - harder to sync acting with the instrumentals.

Other songs i considered:
- The Black Keys - The Breaks

- Blues Mafia - Pat's Groove


Why i didn't choose them :
- I did an experiment in class where i played my all my chosen songs and received feedback on which song in which i would be able to get most content out of and ideas and which would fit with my genre's norms.
- For 'The Breaks' the class didn't think it had sufficient content to make a music video out of and just thought the songs tempo was too slow and wouldn't appeal to my target audience who are into fast gritty paced songs such as my chosen song 'Broke Down'.
- I chose not to go with Blues Mafia - Pat's Groove as it had too many pop elements to it which my target audience would dislike and didnt have a gritty feel to it and didnt incorporate any guitar solos which my target audience expect to hear when listening to blues-rock .

Lyrics

Ive been mistreated baby
Ive been through town
My heart's been broken
-
My legs and my knees
My knees and my feet
My feet and my toes
They have me all complete
Oh how you break me down
And now you're wearing me out

Ive been .........
Keeps running around
The knots are tangled
I cant get it around
Can't get no sleep
I can't get no relief
The point of this sound
Oh they have me all complete
Oh how you pull me down
And now being pushed down
You pull me down
But now im being pushed down
Oh you pull me down(x2)
Oh now im being pushed down
You pull me down
But now im being pushed down
Oh you break me down

1 comment:

  1. Analyse of music video missing. Please upload or publish straight away

    ReplyDelete